Web Design Definitions You Need To Know

Web Design Definitions You Need To Know

Every industry uses its language and terms whether it is law, medicine, or web design. If you are not familiar with the latest technology and Web design language, talking to your web designer or Web design company can be frustrating.

If you are planning for a new website or your existing website redesigned, you must know this web design terminology.

Here we are showing the most important web design definitions you need to know:

1. Backend

Backend is part of the website regular website visitors can't access. It generally includes an application, and a database and Content management controlling content on the website.

2. Frontend

The frontend is the exact opposite of Backend. Its an interface, visitors use to access the website’s content. Its also referred to as User Interface (UI).UI design typically refers to graphical user interfaces but also includes others, such as voice-controlled ones.

3. Bounce rate

Bounce rate is the percentage of visitors to websites who navigate away from the website after viewing only one page. In other words, single-page sessions divided all sessions of the website.

4. Browser

A browser is a software which used to access the internet. Using a browser you can visit any website and do activities like login, view, go from one website to another. Major Examples of Browser: Internet Explorer, Google Chrome, Mozilla Firefox, and Opera.

5. Call-to-Action

A call-to-action is a marketing term usually abbreviated as “CTA”. Call-to-action is a piece of content that prompts your website visitor to do special action typically an instruction eg. (click here or buy now) etc.

6. Content Management System

A content management system  (CMS)is a software application that is used to manage digital content like creating, editing, deleting content published on the website. A CMS generally makes it easier to add content on a website. Examples of CMS: WordPress, Joomla, Drupal, etc.


Cookies are small files that are stored on the user’s computer. Websites use those small files to keep track of users and enable user-specific features.

8. Conversion

Website conversion is the most important factor in the success of your business. It means getting your website visitor to do what you want them to do like buy some product, filling your contact form, signup to newsletters, download ebook, etc.

9. CSS-Cascading Style Sheet

 CSS (Cascading style sheet) describes how HTML elements are to be displayed on the screen, paper, or in other media.CSS saves a lot of work. It can control the layout of multiple web pages all at once.

10. Domain

The website is identified by the domain name. The domain is connected with an IP address. Domains can be purchased with any combination of letters and hyphens. Depending on the extension eg. .com,.net,.in,.org, etc, a domain can be anywhere up to 26 to 63 characters long.

11. Font

A font is a collection of characters with a similar design. These characters include lowercase and uppercase letters, numbers, punctuation marks, and symbols.

Changing the font can alter the look and feel of a block of text. Some fonts are simple and easy to read, while others add a unique style to the text. For example, Arial has a simple, modern look, while Palatino has an older more traditional appearance.

12. Hosting

Web hosting is a service that allows organizations and individuals to post a website or web page onto the Internet. A web host simply stores your website's web pages, database, etc.  Some of the Hosting providers: Bluehost, Siteground, etc.

13. HTML

HTML stands for “HyperText Markup Language”. Its primary language to write a Web Pages.HTML is primarily intended as a way to provide content on websites (with CSS handling the layout and stylistic options), though it can also be used to determine how that content is displayed.


HTTP stands for HyperText Transfer Protocol.HTTP is a set of rules for transferring hypertext requests between a web browser and a web server. HTTPS stands for HyperText Transfer Protocol Secure but this time requests done over a secure, encrypted connection.

15. Responsive Web Design

Responsive web design is an approach to web page creation that makes use of flexible layouts, flexible images, and cascading style sheet media queries. The goal of responsive design is to build web pages that detect the visitor's screen size and orientation and change the layout accordingly.

16. SEO - Search Engine Optimisation

Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing visibility of a website or a web page to users of a web search engine.
SEO refers to the improvement of unpaid results (known as "natural" or "organic" results), and excludes the purchase of paid placement.

SEO may target different kinds of search, including image search, video search, academic search, news search, and industry-specific vertical search engines.

17. URL

URL stands for Uniform Resource Locator A site’s URL is its address, the item that specifies where on the Internet it can the found.

I hope these definitions help you to understand your Web developer or Web design company